Ross, something of a libertarian at heart, entered politics because he was ticked off that the municipal code prohibited him from paving the driveway to his historic home entirely in period-appropriate brick. (The code required some concrete.) He joined the city council in 2008 and was elected to his first term as mayor in 2014. He often likens the city to “Mayberry R.F.D.,” and it does have a town square with a courthouse, a coffee shop where you’re bound to run into people you know and a swimming hole. But it also has Southwestern University, and in 2010 university officials, following a student initiative, told the city council they wanted their electricity to come from renewable sources. The city had already set a goal of getting 30 percent of its power that way, but now, Ross and his colleagues saw their opportunity.
This solar resource map provides a summary of the estimated solar energy available for power generation and other energy applications. It represents the average daily/yearly sum of electricity production from a 1 kW-peak grid-connected solar PV power plant covering the period from 1994/1999/2007 (depending on the geographical region) to 2015. Source: Global Solar Atlas]