Green marketing is the sale of green power in competitive markets, where consumers have the option to choose from a variety of suppliers and service offerings, much like they can choose between long-distance telephone carriers. The key difference between green marketing and green pricing is that with green marketing, you are actually switching electricity providers. 
The overwhelming majority of electricity produced worldwide is used immediately, since storage is usually more expensive and because traditional generators can adapt to demand. However both solar power and wind power are variable renewable energy, meaning that all available output must be taken whenever it is available by moving through transmission lines to where it can be used now. Since solar energy is not available at night, storing its energy is potentially an important issue particularly in off-grid and for future 100% renewable energy scenarios to have continuous electricity availability.[106]
The Solar updraft tower is a renewable-energy power plant for generating electricity from low temperature solar heat. Sunshine heats the air beneath a very wide greenhouse-like roofed collector structure surrounding the central base of a very tall chimney tower. The resulting convection causes a hot air updraft in the tower by the chimney effect. This airflow drives wind turbines placed in the chimney updraft or around the chimney base to produce electricity. Plans for scaled-up versions of demonstration models will allow significant power generation, and may allow development of other applications, such as water extraction or distillation, and agriculture or horticulture. A more advanced version of a similarly themed technology is the Vortex engine which aims to replace large physical chimneys with a vortex of air created by a shorter, less-expensive structure.

Jump up ^ Schröder, K.-P.; Smith, R.C. (2008). "Distant future of the Sun and Earth revisited". Monthly Notices of the Royal Astronomical Society. 386 (1): 155–163. arXiv:0801.4031. Bibcode:2008MNRAS.386..155S. doi:10.1111/j.1365-2966.2008.13022.x. See also Palmer, J. (2008). "Hope dims that Earth will survive Sun's death". New Scientist. Retrieved 24 March 2008.
In 2016, the city bought its way out of a contract providing energy derived from fossil fuels and arranged to get its power from a 97-unit windfarm in Adrian, Texas, about 500 miles away in the Texas Panhandle. Georgetown doesn’t own the farm, but its agreement allowed the owners to get the financing to build it. This spring, Georgetown is adding power from a 154-megawatt solar farm being built by NRG Energy in Fort Stockton, 340 miles to the west of the city.
A turbine that produces around 5 kW worth of energy can produce approximately 8,000 kWh per year, assuming there are decent winds to power it. Given ideal conditions, you will be able to recoup your investment in three to five years, depending on your monthly energy consumption and other related factors. If, however, your property doesn’t get enough wind then it may take a little more time to recover your initial investment.
There are two types of crystalline silicon, but it’s likely you’ll more often encounter monocrystalline silicon: it has a square-ish structure, and its high silicon content makes it more effective (and more expensive) than other panel materials. The other type of crystalline silicon, polycrystalline, is cheaper but less effective, so it’s used when there’s plenty of space (e.g., on a solar farm)—typically not on residential installs.
Even if you can’t directly purchase and install a solar system because you rent your home, have inadequate solar resources, or lack financing, you may still benefit from switching to solar electricity, and there numerous business models that make solar easier, cheaper, and more accessible. Options such as community or shared solar programs, solar leases, and power-purchase agreements allow millions of households to take advantage of solar energy. Learn about the various ways you can go solar.
Cleaner air and water: Burning fossil fuels releases greenhouse gases (GHG) into the atmosphere. GHG contribute to global climate change, rising sea levels and unpredictable weather patterns that can be costly in terms of human and economic losses. Burning fossil fuels also releases contaminants in to the air and water near the power generation source. Alternative energy sources can produce the same electricity in a greener way. You can shrink your carbon footprint, help curb climate change and reduce air and water pollution when you choose renewable electricity.
The energy number that is left over should be a good approximation of what you can expect from that VAWT. Compare the resulting numbers with those mentioned in just about all sales brochures of VAWT type turbines and it should be immediately clear that their marketing people are smoking The Good Stuff. There is no relation to physical reality in their numbers, they are consistently much too high. Keep in mind that the energy production numbers calculated here are ‘best case’; for a turbine in nice, smooth air. Most VAWTs are placed very close to the ground, or on buildings, where there is little wind and lots of turbulence. Under those conditions they will do much, much worse than predicted.
^ Jump up to: a b c Fridleifsson,, Ingvar B.; Bertani, Ruggero; Huenges, Ernst; Lund, John W.; Ragnarsson, Arni; Rybach, Ladislaus (11 February 2008). O. Hohmeyer and T. Trittin, ed. "The possible role and contribution of geothermal energy to the mitigation of climate change" (PDF). Luebeck, Germany: 59–80. Archived from the original (pdf) on 22 July 2011. Retrieved 6 April 2009.

Some renewable power sources now cost somewhat more than conventional power, because the market for renewable energy is not fully developed and renewables have received fewer subsidies than fossil and nuclear fuels. Also, the damage to the environment and human health—otherwise known as externalities—caused by fossil fuels and nuclear power is not included in electricity prices. Renewable energy needs your support to overcome these barriers and become less expensive in the future. Look into becoming a green power consumer today!


These residential renewable energy plans are sourced from 100% wind power generation. In addition, a Green Power plan lets you lock in a secure, fixed energy rate with the same key benefits as Champion Energy’s traditional electricity plans. This is an ideal choice for customers looking for ways to preserve the environment, conserve natural resources and promote the growth of renewable energy infrastructure.
Although many older thermoelectric power plants with once-through cooling or cooling ponds use more water than CSP, meaning that more water passes through their systems, most of the cooling water returns to the water body available for other uses, and they consume less water by evaporation. For instance, the median coal power plant in the US with once-through cooling uses 36,350 gal/MWhr, but only 250 gal/MWhr (less than one percent) is lost through evaporation.[139] Since the 1970s, the majority of US power plants have used recirculating systems such as cooling towers rather than once-through systems.[140]
The overwhelming majority of electricity produced worldwide is used immediately, since storage is usually more expensive and because traditional generators can adapt to demand. However both solar power and wind power are variable renewable energy, meaning that all available output must be taken whenever it is available by moving through transmission lines to where it can be used now. Since solar energy is not available at night, storing its energy is potentially an important issue particularly in off-grid and for future 100% renewable energy scenarios to have continuous electricity availability.[106]
Although many older thermoelectric power plants with once-through cooling or cooling ponds use more water than CSP, meaning that more water passes through their systems, most of the cooling water returns to the water body available for other uses, and they consume less water by evaporation. For instance, the median coal power plant in the US with once-through cooling uses 36,350 gal/MWhr, but only 250 gal/MWhr (less than one percent) is lost through evaporation.[139] Since the 1970s, the majority of US power plants have used recirculating systems such as cooling towers rather than once-through systems.[140]
The trouble with rated power is that it does not tell you anything about energy production. Your utility company charges you for the energy you consume, not power. Likewise, for a small wind  turbine you should be interested in the energy it will produce, for your particular site, with your particular annual average wind speed. Rated power of the turbine does not do that. To find out about energy production take a look at the tables presented earlier.
A typical house usually requires a home wind turbine with a 5 kW generating capacity to meet all its energy requirements. A turbine that offers this much power would have to be around 13 to 18 feet in diameter and positioned in an area where strong winds often pass through. There are also plenty of smaller, cheaper turbines, but these variants produce less power and are less reliable than their more expensive counterparts.
Solar panels converts the sun's light in to usable solar energy using N-type and P-type semiconductor material.  When sunlight is absorbed by these materials, the solar energy knocks electrons loose from their atoms, allowing the electrons to flow through the material to produce electricity. This process of converting light (photons) to electricity (voltage) is called the photovoltaic (PV) effect.  Currently solar panels convert most of the visible light spectrum and about half of the ultraviolet and infrared light spectrum to usable solar energy.
The incentive to use 100% renewable energy, for electricity, transport, or even total primary energy supply globally, has been motivated by global warming and other ecological as well as economic concerns. The Intergovernmental Panel on Climate Change has said that there are few fundamental technological limits to integrating a portfolio of renewable energy technologies to meet most of total global energy demand. Renewable energy use has grown much faster than even advocates anticipated.[148] At the national level, at least 30 nations around the world already have renewable energy contributing more than 20% of energy supply. Also, Professors S. Pacala and Robert H. Socolow have developed a series of "stabilization wedges" that can allow us to maintain our quality of life while avoiding catastrophic climate change, and "renewable energy sources," in aggregate, constitute the largest number of their "wedges".[149]

Several groups in various sectors are conducting research on Jatropha curcas, a poisonous shrub-like tree that produces seeds considered by many to be a viable source of biofuels feedstock oil.[117] Much of this research focuses on improving the overall per acre oil yield of Jatropha through advancements in genetics, soil science, and horticultural practices. SG Biofuels, a San Diego-based Jatropha developer, has used molecular breeding and biotechnology to produce elite hybrid seeds of Jatropha that show significant yield improvements over first generation varieties.[118] The Center for Sustainable Energy Farming (CfSEF) is a Los Angeles-based non-profit research organization dedicated to Jatropha research in the areas of plant science, agronomy, and horticulture. Successful exploration of these disciplines is projected to increase Jatropha farm production yields by 200-300% in the next ten years.[119]
Some of the second-generation renewables, such as wind power, have high potential and have already realised relatively low production costs. At the end of 2008, worldwide wind farm capacity was 120,791 megawatts (MW), representing an increase of 28.8 percent during the year,[30] and wind power produced some 1.3% of global electricity consumption.[31] Wind power accounts for approximately 20% of electricity use in Denmark, 9% in Spain, and 7% in Germany.[32][33] However, it may be difficult to site wind turbines in some areas for aesthetic or environmental reasons, and it may be difficult to integrate wind power into electricity grids in some cases.[10]
In the United States, one of the main problems with purchasing green energy through the electrical grid is the current centralized infrastructure that supplies the consumer’s electricity. This infrastructure has led to increasingly frequent brown outs and black outs, high CO2 emissions, higher energy costs, and power quality issues.[89] An additional $450 billion will be invested to expand this fledgling system over the next 20 years to meet increasing demand.[90] In addition, this centralized system is now being further overtaxed with the incorporation of renewable energies such as wind, solar, and geothermal energies. Renewable resources, due to the amount of space they require, are often located in remote areas where there is a lower energy demand. The current infrastructure would make transporting this energy to high demand areas, such as urban centers, highly inefficient and in some cases impossible. In addition, despite the amount of renewable energy produced or the economic viability of such technologies only about 20 percent will be able to be incorporated into the grid. To have a more sustainable energy profile, the United States must move towards implementing changes to the electrical grid that will accommodate a mixed-fuel economy.[91]

As of 2014, offshore wind power amounted to 8,771 megawatt of global installed capacity. Although offshore capacity doubled within three years (from 4,117 MW in 2011), it accounted for only 2.3% of the total wind power capacity. The United Kingdom is the undisputed leader of offshore power with half of the world's installed capacity ahead of Denmark, Germany, Belgium and China.


In net metering the price of the electricity produced is the same as the price supplied to the consumer, and the consumer is billed on the difference between production and consumption. Net metering can usually be done with no changes to standard electricity meters, which accurately measure power in both directions and automatically report the difference, and because it allows homeowners and businesses to generate electricity at a different time from consumption, effectively using the grid as a giant storage battery. With net metering, deficits are billed each month while surpluses are rolled over to the following month. Best practices call for perpetual roll over of kWh credits.[97] Excess credits upon termination of service are either lost, or paid for at a rate ranging from wholesale to retail rate or above, as can be excess annual credits. In New Jersey, annual excess credits are paid at the wholesale rate, as are left over credits when a customer terminates service.[98]
These include E-glass/carbon, E-glass/aramid and they present an exciting alternative to pure glass or carbon reinforcements. that the full replacement would lead to 80% weight savings, and cost increase by 150%, while a partial (30%) replacement would lead to only 90% cost increase and 50% weight reduction for 8 m turbine. The world currently longest wind turbine rotor blade, the 88.4 m long blade from LM Wind Power is made of carbon/glass hybrid composites. However, additional investigations are required for the optimal composition of the materials [50]
Many industrialized nations have installed significant solar power capacity into their grids to supplement or provide an alternative to conventional energy sources while an increasing number of less developed nations have turned to solar to reduce dependence on expensive imported fuels (see solar power by country). Long distance transmission allows remote renewable energy resources to displace fossil fuel consumption. Solar power plants use one of two technologies:
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