Consumers throughout the United States have a third green power option: Renewable Energy Certificates (RECs or sometimes "green tags"). A REC represents the environmental attributes or benefits of renewable electricity generation (usually one credit = one kilowatt-hour). RECs can be purchased in almost any quantity and are usually available from someone other than your electricity provider. What you pay for is the benefit of adding clean, renewable energy generation to the regional or national electricity grid. The overall environmental benefit of purchasing a green pricing or green marketing product versus RECs is exactly the same. RECs provide a "green" option for people in any state, but are ideal for people who live in states where green pricing and green marketing options are not available.
Renewable energy variability is a problem for corporate buyers. But what is undesirable to buyers is attractive for insurance companies, whose core business revolves around managing weather-related risks. VFAs sit on top of a new or existing PPA and are effectively designed to pay the corporate buyer when they’re getting less renewable power than they contracted for, and give money to the insurer when there’s more.
Markets for second-generation technologies are strong and growing, but only in a few countries. The challenge is to broaden the market base for continued growth worldwide. Strategic deployment in one country not only reduces technology costs for users there, but also for those in other countries, contributing to overall cost reductions and performance improvement.
Photovoltaics were initially solely used as a source of electricity for small and medium-sized applications, from the calculator powered by a single solar cell to remote homes powered by an off-grid rooftop PV system. Commercial concentrated solar power plants were first developed in the 1980s. The 392 MW Ivanpah installation is the largest concentrating solar power plant in the world, located in the Mojave Desert of California.